ClickTruth, the third party stats auditing service, has finished its first round of integration with FlashCash, PornKings, and Porn Is Bad. In an industry where deceitful "shaving" is sometimes accepted as "The Way It Is," PornPosse.comīs ClickTruth service is making great strides in changing "The Way."
Through a process of installed scripts, credit card post-back data, and redirected traffic, ClickTruth is able to confirm that webmasters are getting credit for every sale their traffic generates.
By registering their affiliate IDīs at www.clicktruth.com, a webmaster is put on a master list that is shared with each participating affiliate program. The webmaster can sleep better knowing that his traffic is being audited and could be tested by the Porn Posse at any time. No longer does a webmaster have to be content with taking peopleīs word.
The service helps the Sponsor Programs, in addition to the individual webmasters. PornPosse CEO JohnnyV explained, "When every slow sales period generates accusations of shaving from under-performing webmasters, it is nice for a Sponsor Program to defer to a third party to calm the hysteria. When it becomes a my-word-against-yours situation, itīs tough to find resolution. ClickTruth allows program owners to stop worrying about disgruntled accusations and focus on making money for themselves and their webmasters."
Several Sponsor programs have been quietly using the ClickTruth service for months. Flashcash and PornKings were early adopters who used ClickTruth to give piece of mind to their webmasters. "Quite simply, weīve always paid out honestly on every sale." said Jason Rhino of FlashCash; "ClickTruth lets a third party prove that for us."
PornPosse is currently installing ClickTruth on additional Sponsor programs and looks forward to widespread adoption of mainstream business practices in the adult industry. "Itīs time we start acting like real businesses. The Wild West era of the Adult Web is over, and The Porn Posse is making sure of that." Said JohnnyV, who shared his perspectives on shaving and more on the Newbie Panel at Internext Expo in Jan 2004.
For more information, please visit the site at www.pornposse.com
